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Business August 22, 2022 5 min read

Oracle E-Business Suite: Five Key Reasons Why to Use

Wesley Handom
Wesley Handom Network Specialist

Oracle E-Business Suite (EBS) is a complex business software suite that enables organizations to manage their financial, supply chain, sales, marketing, contract management, customer service, and other operational processes. In its current form, Oracle E-Business Suite was introduced in 2012 after an extensive beta testing period for the previous release called Oracle Applications Cloud Service. The new version has been designed to operate on a cloud infrastructure and leverage social networking capabilities. For example, With the increasing prominence of cloud computing and the new adoption of mobile devices among employees and customers, it’s becoming more evident that businesses must adopt a digital strategy to stay competitive in today’s economy. Read on to learn five key reasons to use Oracle E-Business Suite to support your organization’s digital transformation objectives.

Table of Contents

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  • Oracle E-Business Suite Supports the Cloud Commence
  • EBS Helps Organizations Leverage Real-time Data
  • EBS Provides Greater Visibility into Financial Operations
  • EBS Drives Continuous Process Improvement
  • EBS Enables Organizations to Adopt a Digital Marketing Strategy
  • Conclusion

Oracle E-Business Suite Supports the Cloud Commence

The adoption of cloud computing has been driven by several factors, including the increasing popularity of SaaS, IaaS, and PaaS, easily scalable solutions. Organizations are also seeking greater cost savings and a reduction in IT maintenance requirements. While each of these benefits is important when considering the move to the cloud, they are even more critical when considering the adoption of a complex ERP solution such as Oracle E-Business Suite (EBS). There are several reasons why a complex ERP system implemented as a SaaS solution may not have gained traction in the past, including compliance and security, scalability, and pricing concerns. However, cloud vendors have implemented various best practices in the past decade to overcome these challenges. This includes implementing security standards such as ISO 27001, SOC 2, and SOC 3. And it also includes introducing BaaS solutions that allow organizations to build and deploy their cloud applications.

EBS Helps Organizations Leverage Real-time Data

One of the most significant benefits of Oracle EBS is that it helps organizations leverage real-time data. This is critical as business processes become more reliant on data-driven decision-making. For example, organizations increasingly turn to analytics to optimize their supply chain. Real-time data allows enterprises to link demand and inventory to forecast future production requirements. During the procurement process, real-time data allows suppliers to track purchase orders. The same functionality is also used to help organizations manage the sales process, including tracking customer orders, payment terms, and other relevant details. Real-time data also allows organizations to optimize customer relationship management (CRM) processes. For example, customer service representatives (CSRs) can easily access and update CRM records from the field. This significantly reduces the time required to create or update customer records, which is crucial in customer service operations.

EBS Provides Greater Visibility into Financial Operations

Another key advantage of Oracle EBS is that it gives organizations greater visibility into financial operations. In today’s modern business environment, investors and stakeholders expect greater transparency in financial operations. This is especially true for organizations that are subject to regulatory compliance requirements. And while many ERP solutions include some level of financial management functionality, few have been designed with the same level of sophistication you’ll find in Oracle EBS. When combined with enterprise-grade security (discussed above), the Oracle EBS solution allows organizations to manage their business through a single source of truth. All financial and operational data is stored in a single repository that transaction-level and user-specific permissions can access.

EBS Drives Continuous Process Improvement

Another key advantage of Oracle EBS is that it drives continuous process improvement. This functionality is primarily based on the decision-support functionality built into the system. For example, an organization can use forecasting functionality to forecast demand and create new purchase orders. It can also use inventory optimization functionality to forecast future inventory levels and create a supply chain plan for the buying and shipping raw materials. These tools can be extended to drive continuous improvement in other areas, including supplier performance and key risk management. They can also manage compliance-related information, such as product recalls and publicly available data.

EBS Enables Organizations to Adopt a Digital Marketing Strategy

Another key advantage of Oracle EBS is that it enables organizations to adopt a digital marketing strategy. As the world has shifted to a digital economy, businesses have turned to digital marketing and social media to drive more website traffic and increase sales. Because Oracle EBS is a comprehensive solution, it gives organizations a single point of control to manage marketing operations. This includes managing customer data, managing customer relationships, and managing the website. It also includes creating personalized marketing campaigns that can be sent electronically to customers and prospects through SMS, email, and other digital channels.

Conclusion

The article discusses five key reasons why you should use Oracle E-Business Suite. These include supporting the cloud commence, helping organizations leverage real-time data, providing greater visibility into financial operations, driving continuous process improvement, and enabling organizations to adopt a digital marketing strategy. Ultimately, the choice to use any enterprise resource planning solution is a complex one that should be based on several factors, including the organization’s size, industry sector, business objectives, and the specific functionality that each product offers.

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Wesley Handom

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