Why home staging is critical to selling your house

Home staging is a critical step in the process of preparing to sell your home. When you’re looking for a home, the presentation of the space can often be what either makes or breaks your decision. That said, it’s important to remember that there are some key questions to always ask yourself when it comes to preparing your house for potential buyers.

What is home staging?

Home staging is the process of preparing a house for sale. This usually includes decluttering, deep cleaning, and making repairs or cosmetic improvements. The goal of home staging is to make the house more appealing to buyers so that it will sell faster and for a higher price. 

Prospective buyers or tenants can more easily envision themselves residing in a place after it has been staged. There is a strong emotional pull in the direction of purchase when a person can personally relate to the property and picture themselves with family and friends enjoying the place. 

Carefully focused staging is also required because it must reflect the person’s lifestyle and ambitions. Top-notch staging provides a blank canvas on which people can display their lives without appearing too simple or lifeless.

It’s possible to bypass home staging by selling your property directly to a fast home buyer, as they will buy any house. This route also negates estate agency fees, but you typically will need to accept a lower than market value price.

How much does home staging cost?

According to the Home Staging Association, the estimated cost of home staging is between £500 to £5000. The price varies greatly based on the number of rooms that need staging, whether the house is vacant, and the level of care needed. Prices are frequently on the lower end of the range for people who want to do it themselves.

There are several ways to reduce the expense of home staging so that you may maximize the potential of your property without breaking the bank. One of the most effective solutions is to concentrate on the key parts of your house, like the kitchen, reception area, and the master bedroom. Homeowners can better meet the needs of prospective buyers by cleaning and depersonalizing their décor, which enables people to picture themselves living in your home and generates more offers.

How much do professionals charge for home staging?

Professional home stagers are adept at devising a clever plan that will increase your house’s appeal and worth the most for the least amount of money. Professionals and agencies charge differently depending on the needs of your property. According to the Home Staging Network, a professional home staging consultation costs between £50 to £200.  

Depending on the scope of the work, the existing contents, and any potential value gains from carrying out the work, the cost of upgrades, repairs, and accessories can reach up to 1-2 percent of the property’s worth.

How to become a home staging professional?

Home staging is a rapidly expanding market that unites specialists from various fields and professions, including real estate brokers, interior designers, architects, retail experts, and many more. Those interested in becoming a home staging professional can take courses or masterclasses to acquire a competitive edge in the industry. 

You can also see if you can offer staging assistance to family members and friends selling their houses. Build your professional portfolio by gathering images of the work you produce. You might also train to be a home staging assistant and work for a staging business to get expertise.

How to start your own home staging business?

Once you’ve gained some experience, you’ll want to establish yourself as a business owner. This includes establishing the home staging company you dream of, trademarking the name of your company and your logo, if you have one, ordering business cards, purchasing liability insurance, and creating your website. Make your website look professional with a summary of your entire staging services and images of your staged houses because this is how potential customers will find your firm.

If you’re thinking about establishing your business or career in the home staging industry, you will need to have skills in cleanliness, interior decorating, organizing, and a passion for real estate.

What is virtual home staging?

Virtual home staging is a way of dressing up a property for sale using computer-generated images. This can be used to show potential buyers what the property could look like with different furnishings or to give them an idea of how the space could be used. Depending on your objectives and budget, a wide choice of virtual staging software options is available.

What must potential buyers see when they first walk through?

When selling your home, it is important to make a good first impression on potential buyers. This means making your home look its best when they first walk through the door. One way to do this is called home staging. This is where you declutter and rearrange your furniture to make the space look bigger and more inviting. You want the buyer to be able to picture themselves living in the space, so it is important to remove any personal items that might be distracting.

Based on findings from comparethemarket.com, sellers should focus on these factors when staging a home:

  1. Lighting
  2. Scents
  3. Accessories
  4. Garden access
  5. Cupboard doors
  6. Water pressure
  7. Oven
  8. Radiators 
  9. Bed comfort