What is a Sales Automation Tool?
A sales automation tool or sales automation software is one that is used to automate certain repetitive tasks and processes carried out by your sales team. It saves your time and performs tasks efficiently with less or zero monitoring. As a business owner, think of the amount of effort your marketing & sales team put into getting the leads for your business. To make the most use of it and to avoid missing the deals to your competitors, you should invest in proper sales automation solutions that take care of your business requirements.
Benefits of Sales Automation Tools
There are different types of sales automation tools based on the purpose of using them for your business. Examples are
- Sales Pipeline Management
- Sending personalized emails
- Automated Prospecting System
- Sales Lead Automation
- Sales Forecasting
- Report Generation and so on.
Based on what processes your business uses the most, pick the right sales automation tool. And, do you know what are the benefits of using sales automation software?
- Better Performance
- Helps in closing deals faster
- Brings high-quality leads
- Easy, Error-free reporting & forecasting
- Higher client retention
- Better customer relationship
Now after knowing all these benefits, one more question pops up in your mind.
What are the best sales automation tools that are available? Here we have curated a list of the 9 best sales automation tools with their key features and pricing details making it easy for you to choose.
Lystloc is one of the leading field workforce management apps which consists of features like
- Real-time location tracking
- Location-based attendance
- Task management
- Meeting Notes
- Customized Reports
- API integrations
Lystloc automates reporting, attendance management, and lead management and increases your employee productivity making it one of the best sales automation tools.
Its unique features help you to manage your sales team effectively. Lystloc comes with affordable subscription-based pricing which makes it a perfect choice for your business. They also have a 14-day FREE trial period.
|Monthly / Annually||Basic||Standard||Enterprise|
|3 months are free for an annual subscription.||₹99/user/month||₹199/user/month||₹249/user/month|
For signing up, click app.lystloc.com/register.
Pipedrive automates repetitive administrative tasks, personalized emails, and other sales-related activities thus saving time. Your sales team could concentrate more time on the actual selling process. The key features are
- Sales automation platform
- Lead management
- Email builder
- Insights & Reports
- Marketing Automation
Pipedrive comes with 4 types of pricing plans namely Essential, Advanced, Professional, and Enterprise starting from USD 9.90. They also provide a 14-day free trial.
LinkedIn Sales Navigator is an advanced sales tool used to build and maintain relationships with leads for your business. Networking is an inevitable part of sales and this sales lead automation tool makes it easy for you. The key features are
- Advanced leads search
- Custom Lists
- Lead recommendations
- CRM Integrations
There is also a sales insights tool available on LinkedIn for data analytics purposes. 3 types of plans available are Core, Advanced, and Advanced Plus starting at INR 3999 per month if billed annually after a one-month free trial.
Yesware helps you in overall email management by properly scheduling and tracking the emails. Thus it helps to generate more revenue through email outreach. The key features are
- Email Tracking & Scheduling
- Customizable templates
- Email engagement rates
- Salesforce&LinkedIn Integration
- Reporting & Analytics
The pricing plans available are Pro, Premium, and Enterprise for USD 15,35 and 65 respectively. There is also a customizable plan option and a free forever option with very limited features for beginners.
If your prime need is to manage the opportunities and convert more prospects into customers, then Freshsales would be the right choice for your business. It tracks and monitors every opportunity and gives you the data trends that are helpful for taking business decisions. The key features are
- Contact management
- Email Integration
- Deal Management
- Sales Reports
- AI-powered assistant
The pricing plans are Growth, Pro, and Enterprise starting at INR 999 plus taxes when billed annually. Also, there is a free plan available with few features.
EngageBay is an ideal and reliable automated sales system suitable for small businesses. It is an all-in-one suite that consists of products for marketing, CRM & sales, and service. The key features include
- Email marketing
- Landing pages
- Web Forms
- Appointment Scheduling
- Contact Management
The CRM & Sales bay has 3 pricing plans such as Basic, Growth, and Pro starting at USD 10.39 per month and a free plan too.
InsideSales is an enterprise sales engagement platform that accelerates your business revenue. This is a helpful tool for building a better pipeline and closing deals faster. Their product Playbooks automates the administrative tasks, manages workflows, lead management, etc. The key features are
- Data + AI model
- Sales Cadence
- Task Prioritization
- CRM Integration
InsideSales products have customized pricing based on the products/solutions you choose to subscribe for your business, which can be known upon request only.
Is creating a personalized visual prospecting campaign a concern for your business? Then Hyperise is your go-to tool. This is an excellent tool for personalizing your sales outreach. The key features are:
- Image Personalization
- Video Personalization
- Website (landing pages)Personalization
The pricing plans for images, websites, and videos are USD 49, 99, and 149 per seat monthly.
Cold calling and follow-up calls are an integral part of sales. JustCall is a cloud phone system for sales and support teams that are built to help your business to close more deals. The key features are
- AI-powered conversation intelligence
- SMS campaigns
- Appointment Scheduler
Standard and Premium plans are priced at $24 and $48 respectively and there is a custom plan option too.
To Sum Up
Hope you find this guide useful. Since all of these sales automation tools come with a free trial period, try them for your business and find out the best fit. Once your sales team gets hold of the features, they will find a major part of the mundane sales activities is automated. This will make them work more productively and thus make your business reach greater heights.