TikTok Ads for eCommerce: What Actually Works and What to Watch For
TikTok’s ad platform has matured well past “try it and see” — there’s now a genuine, well-documented workflow for running eCommerce ads on it, with real budget minimums and performance benchmarks set by TikTok itself rather than guesswork. The platform’s short-form, native-feeling ad format is genuinely different from Facebook’s, and that difference changes both the...
